Smarter with plastic

Shoppers in Tampere now have a new sustainable alternative for carrying their groceries.

K Group, Unilever Finland, Metsä Tissue, Encore Ympäristöpalvelut and Orthex are launching an experiment with LOOP Ventures, a circular economy accelerator, to test an entirely new recycling model for household plastic packaging. The purpose of this ...

The plastic stems of Pirkka cotton buds will be replaced with paper ones and the plastic packaging with paperboard. Removing plastic from Pirkka cotton buds is one of the measures listed in K Group’s plastics policy, which aims to reduce single-use p...

Many of us put our groceries in a plastic bag at the checkout out of habit. At K-Market Kalevantori, you can’t do that anymore. Like all K-food stores in the town of Kerava, K-Market Kalevantori is part of the ‘Plastic bag free Kerava’ initiative. We...

Plastic waste is a global problem that requires action from all of us to save our planet. K Group bears its responsibility as a retailer, and has now joined the New Plastics Economy Global Commitment.

Plastic is useful for storage and packaging purposes, but it causes problems when it ends up in water bodies and elsewhere in the environment. K Group is actively testing and developing new ways, big and small, to reduce plastic waste and promote pla...

K-Market Ruokakippari in Herttoniemenranta, Helsinki, is encouraging its customers to cut down on the consumption of small thin plastic bags most often used for loose fruit and vegetables, by charging 5 cents per bag. To support the work to protect t...

Consumers want to make sustainable choices. This can be seen every day in food stores, where customers increasingly pay attention not only to what they should eat but also to the food packaging. Concerns over the amount of plastic waste in our seas a...