Kesko’s principal business model in Finland in grocery trade and DIY trade is the chain business model, in which independent K-retailers run retail stores in Kesko's chains. Sales to retail entrepreneurs accounted for approximately 49% of Kesko’s net sales in 2020. Car trade is Kesko's own retailing.
B2B trade is a significant, growing part of Kesko’s business operations. B2B trade include i.a. foodservice and technical trade.
Outside Finland, we mainly engage in own retailing and B2B trade. Net sales from international operations totalled some €1.5 billion in 2020, representing 15% of our net sales.