Building and technical trade
Our customers include technical professionals, professional builders and consumers. Some 80% of our retail sales come from B2B trade, as construction is increasingly delegated to professionals.
The division's chains are Onninen, which serves technical professionals, and K-Rauta, Byggmakker and K-Bygg, which serve both professional builders and consumers. The division also comprises leisure trade and the chains Intersport and Budget Sport.
Building and technical trade chains
Onninen
Onninen serves technical wholesale business customers and is the market leader in its field in Finland. Onninen offers an extensive selection of products and service packages to contractors, industry, infrastructure building and retail dealers. Through the network of Onninen Express stores, efficient logistic integrated services and multichannel shopping experience, Onninen is the reliable companion of a professional.
There are around 130 Onninen Express stores and Onninen points of sale in Finland, Sweden, Norway, Estonia, Latvia, Lithuania and Poland. In addition, Onninen provides comprehensive services to professionals through electronic channels.
K-Rauta
K-Rauta is the market leader in the building and home improvement trade, and according to surveys the most trusted building and home improvement store chain in Finland. The chain serves both professional builders and consumers. K-Rauta has the most extensive store network in Finland and a versatile online store. K-Rauta offers products and services for building, renovation, yard and garden, interior decoration and home furnishing.
K-Rauta’s experts want to make building, renovation and shopping at building and home improvement stores surprisingly easy, leaving professional builders with more time for efficient work. In Finland, all K-Rauta stores are run by retailer entrepreneurs. K-Rauta has some 125 stores in Finland and some 20 stores in Sweden.
Byggmakker
Byggmakker is one of the leading operators in the building and home improvement trade in Norway. Byggmakker has strong B2B expertise both locally and globally. Byggmakker has a network of some 90 stores.
K-Bygg
K-Bygg is one of the leading operators in the building and home improvement trade in Sweden and serves mainly professional builder customers. It offers a wide selection of products for building, renovation, interior decoration and home furnishing. K-Bygg has a network of some 50 stores.
K-Senukai
Kesko Corporation’s joint venture Kesko Senukai is the leading building and home improvement operator in the Baltics and one of the leading online store operators in Estonia, Latvia and Lithuania. K-Senukai’s stores offer a wide selection of products related to building and living to customers in the Baltics. K-Senukai operates in Latvia and Lithuania, Estonia, and online.
OMA
In Belarus, building and home improvement trade operations are handled by the joint venture Kesko Senukai. OMA is the largest building and home improvement store chain in Belarus serving both professional builders and consumers. The OMA chain offers a wide selection of products related to building and living.
LEISURE TRADE CHAINS
Intersport
Intersport is Finland's market leader in the sports trade and, as surveys show, the most trusted sports store in Finland. The Intersport chain comprises over 50 stores and an extensive online store. The chain's success is based on extensive selections of sports and leisure products, good service, high-quality products, diverse maintenance services and on providing an expert shopping experience, both in-store and online.
Budget Sport
There are ten Budget Sport stores across Finland. The stores strive to beat competition by making the shopping of sports trade products quicker, easier and less expensive. A diverse online store complements the customer experience.
Onninen’s partnership chains
The Elfin chain is a national network of independent electrical contractors. The Elfin chain offers electrical products and services with more than 300 independent electrical contractors across Finland.
The Hanakat chain is a retail network of independent HEPAC entrepreneurs in Finland. The chain comprises around 80 independent entrepreneurs who offer their HEPAC solutions and overall services to consumers.
The Elfag chain is one of Norway’s biggest electrical contractor chains. It includes around 120 business members.
Read more about building and technical trade strategy, key figures and market information
