Rautakesko opened a new type of Byggmakker store in Trondheim, Norway
The nearly 10,000 m2 concept store represents a significant enhancement to the total store network of the Byggmakker chain and reinforces the Byggmakker brand as number 1 in Norway.
In line with Byggmakker’s new store concept, the store will provide customers with a wide product range and give them ideas for total home improvement solutions. Thus the store will attract an increasing number of female customers but yet also provide a comprehensive product range and services to the professional customers.
"Being the biggest player in Norway's building materials sector Byggmakker wants to increase sales to the consumer market. We are delighted to open this Trondheim store that represents a new standard when it comes to total shopping experience, inspiration and services," says Morten Engebretsen, Chain Director of Byggmakker Norge AS.
The store has a prime location in Trondheim which is the third biggest city in Norway. The store will employ 37 full time employees. ” We are particularly pleased to offer our customers a large selection of kitchen, bathroom and storage solutions, and are convinced that our total offering will encourage Trondheim citizens to refurbish their homes," says Engebretsen.
The total area of the Byggmakker store in Trondheim is nearly 10,000 square metres, which includes a 200 square metre garden department and a 1,800 square metre builders' yard.
The Norwegian building and home improvement market totals approximately €5 billion. Rautakesko owns Byggmakker, which is the largest building and home improvement store chain in Norway with the total of 120 stores. Byggmakker characteristics include reliable, high-quality operations and retailer entrepreneurship. Special strengths include sales of building supplies and professional customer expertise.
Further information:
Managing Director Espen Hoff, Byggmakker Norge AS, tel. +47 9929 7964
Region Director Jarmo Turunen, Rautakesko Ltd, tel. +358 50 328 3498
Byggmakker (www.byggmakker.no) is the largest building and home improvement store chain in Norway. Competitive advantages of the Byggmakker chain include the countrywide network of stores and the attached drive-through builders' yards, which make shopping easier.
Rautakesko (www.rautakesko.com) is engaged in the hardware and builders’ supplies and interior decoration trade through the K-rauta, Rautia, Byggmakker and Senukai retail chains. Rautakesko manages its chains, combines their purchasing power, arranges efficient logistics, acquires store sites and ensures strong marketing and development support for the stores. Rautakesko operates in the Nordic and Baltic countries, Russia and Belarus.
