
Local K‑retailers and K Group chains offer individually targeted benefits and services to their K‑Plussa customers, and the most loyal customers are rewarded with special offers. All K‑Plussa customers also receive significant price benefits that are available exclusively to customers using a K‑Plussa card. In addition, the benefit earned through K‑Plussa points can be up to 5%.
By using a K‑Plussa card, customers receive benefits in K Group stores as well as at the locations of K‑Plussa partner companies, such as service stations and spas. K‑Plussa benefits are also available for insurance, air travel and movies.
Pirkka is the loyalty magazine for K‑Plussa members. Its ideas and tips are based on the wishes and needs of K‑Plussa customers. Pirkka magazine is available to everyone in K food stores. It is free of charge with a K‑Plussa card; without a card, the price of Pirkka magazine is €4.90.
Important online services for K‑Plussa customers include www.plussa.fi and www.pirkka.fi. Plussa.fi serves K‑Plussa customers as a digital service for managing personal information and areas of interest, as well as for viewing personal benefits, purchases, K‑Plussa points and K‑Plussa bonuses.