Diversified K-Plussa benefits
The widest and most diverse customer loyalty programme in Finland provides K-Plussa customers with benefits from
more than 3,500 outlets and over 40 cooperation partners. Local K-retailers and the K-Group chains offer special
benefits and services targeted to their K-Plussa customers. K-Plussa customers also get special benefits that are always
at least 10% of the normal price. The benefit received in the form of K-Plussa points is up to 5%.
Customers receive benefits from the K-Group stores and a number of K-Plussa partners' businesses, such as service stations, restaurants, spas and hotels when they use their K-Plussa card.
K-Plussa benefits are also offered for magazine subscriptions, car rentals, films, electricity, insurances and mobile telephone services.
Pirkka is the K-Group's customer magazine delivered to every household in Finland.
Important internet addresses for K-Plussa's loyal customers are www.plussa.com and www.pirkka.fi. Plussa.com serves K-Plussa customers as a databank and a shopping monitor. Pirkka.fi provides useful information and ideas for everyday chores, for example, tested and reliable recipes.